assets
Selection must be based on business role, architecture, occupancy state and geographic representation.
DEMONSTRATION TEMPLATE — NOT SQUADPROD CLIENT WORK — NOINDEX
The named business supplies public context only. Replace all hypothetical copy, demo media and unverified outcome fields before publishing a real case study.
SQUADPROD / WORKED CASE-STUDY TEMPLATE
Real Estate Portfolio Film Template: Aradei Capital Example
This model is built for investment managers, developers and international agencies that need to communicate a Moroccan property portfolio without turning the film into a sequence of unrelated drone shots.
What a strong case study must prove
A portfolio film must explain the investment logic behind multiple assets. The case study should show how the production selected representative locations, protected tenant and visitor privacy, maintained factual accuracy, managed intercity logistics and created a content system for investors, leasing teams and asset communications.
Moroccan cities
Travel and weather risk require route clusters, local fixers and defined fallback assets.
approximate GLA
Scale should be explained through use, footfall and tenant context, not only aerial distance.
asset categories
Retail, healthcare, industry and offices require different permissions, safety and narrative evidence.
Use facts to define production complexity—not to imply a commission.
Aradei Capital is a public-context example only. The company’s official materials describe a diversified Moroccan portfolio spanning retail, healthcare, industry and offices. A May 2026 company release reported 35 assets in 23 cities and nearly 506,000 m² of gross leasable area as of 31 December 2025.
Those figures make the central production problem clear: the camera cannot document every square metre. The brief needs a sampling logic that allows a small number of assets to represent the portfolio honestly.
State what the content must change for the buyer.
Illustrative objective: create an investor-facing portfolio film that demonstrates diversification, active asset management and local relevance while producing modular footage for leasing, ESG reporting and asset-level communication.
The production would not try to make every property look identical. Instead, it would identify the visual evidence unique to each category: access and tenant mix for retail, patient and operational discretion for healthcare, process and safety for industry, and workplace experience for offices.
Audience and distribution
One production, several decision journeys.
| Audience | Channels | Job the content must do |
|---|---|---|
| Institutional investors | Results presentations, website and meetings | Understand portfolio composition, scale and management approach quickly. |
| Tenants and leasing prospects | Asset pages and sales decks | See access, environment, customer flow and category fit. |
| Financial and business media | Press kits and interviews | Receive accurate, captioned and reusable visual evidence. |
| International partners | English master and localized versions | Understand Morocco-wide operating reach without confusing service coverage with office locations. |
Production constraints
The case study earns trust by showing what had to be solved.
Representative sampling
Agree why each filmed asset represents a portfolio characteristic. Avoid implying that one premium property describes the whole portfolio.
Tenant and visitor permissions
Classify logos, storefronts, people and restricted areas before filming. Obtain permissions for recognisable tenants and staff.
Drone separation
Treat aviation approval, property approval and production approval as separate dependencies. Create a ground-based visual alternative for every aerial-dependent sequence.
Intercity consistency
Use one camera, lens, colour and data protocol across units, while allowing each asset to keep its actual identity.
Financial claims
Link each number to an approved reporting date and source. Never combine current visuals with outdated statistics without disclosure.
Make every production decision traceable to the objective.
- 01
1. Define the portfolio thesis
Choose the one idea the investor should retain, such as diversification with operational depth, and test every proposed scene against it.
- 02
2. Build the asset sample
Select locations by category, geography, maturity and evidence value. Record which unfilmed assets are represented by each choice.
- 03
3. Cluster the route
Group cities into efficient production legs and reserve weather or permission alternatives within the same geographic cluster.
- 04
4. Capture proof at three scales
Film the network scale, the asset environment and the human use of each place. Architecture alone rarely proves commercial relevance.
- 05
5. Create the disclosure pack
Deliver a claim register, date-controlled captions, asset IDs, releases, location notes and permitted reuse conditions with the media.
Deliverable architecture
Publish the actual asset count and role.
| Deliverable | Illustrative specification | Commercial role |
|---|---|---|
| Portfolio film | 90–150 seconds, English and French masters | Investor relations, corporate website and presentations |
| Asset-category chapters | 4 edits of 25–45 seconds | Retail, healthcare, industrial and office narratives |
| Asset profile clips | 8–12 edits of 10–25 seconds | Leasing pages, LinkedIn and stakeholder updates |
| Photography | 60–100 selects with asset IDs | Reports, presentations, press and leasing |
| Aerial library | Approved clips plus coordinate and permission log | Scale, access and surrounding context |
| Evidence archive | Caption sheet, source date, rights and property contacts | Repeatable international communications |
Temporary media system
Replace four demo assets with project-owned evidence.
DEMO VIDEO / REPLACE
Replace with the approved portfolio master or a concise case-study edit. Add a transcript, chaptered description and accurate asset captions.
Replace with an approved final frame that shows a real asset in use and supports the portfolio thesis, not a generic skyline or empty aerial.
Replace with BTS from an asset scout, drone preparation, tenant coordination or multi-site production handover.
Replace with a labelled contact sheet showing several asset categories, geographic range and platform adaptations.
Illustrative timeline
Replace every phase with the actual production record.
- Portfolio thesis, claim register, asset sample and approval map
- Scouting, route clusters, property and drone submissions
- Multi-city production with daily checksum and asset logging
- Portfolio edit, maps, captions and financial verification
- Category and asset cutdowns, stills and language versions
- Final approvals, archive and evidence handover
Evidence to request
A result must have a source, period and owner.
- Use by investor-relations teams in results meetings and capital-market materials.
- Asset-level adoption by leasing and operations teams.
- Verified watch depth among qualified website visitors or presentation audiences.
- Number of markets and stakeholder groups served by the language/version system.
- Reduction in ad-hoc requests because the media archive is tagged and searchable.
- Client-approved explanation of how the film clarified the portfolio story.
Six checks before changing noindex to index.
- Approve the public reporting date for every financial and portfolio number.
- Confirm selected assets and what they are allowed to represent.
- Clear tenant logos, staff, customers, patients and restricted industrial areas.
- Store property and aviation approvals separately.
- Verify map boundaries, city labels and asset names.
- Approve English terminology for international investor audiences.
Internal linking model
Connect proof to the exact service, sector, location and planning guide.
Public facts are sourced. The production model is hypothetical.
The source links below support only the public business context. They do not support any claim that SQUADPROD worked for, was endorsed by or delivered results for the named organisation.
FAQ
Questions before publishing the real case study
Usually enough to prove each major asset category and geography, not every property. The case study should explain the selection logic.
No. Aerials explain scale and context, but people, access, operations and asset use provide the commercial evidence.
Date-controlled facts, clear asset taxonomy, English terminology, governance of claims and an archive that can be reused across reporting cycles.
No. It remains noindex because it uses a public company as an illustrative context and is not a completed SQUADPROD assignment.